Skip to content

How colors define iconic brands

GUCCIARMANIBRUNELLO CUCINELLI / DECEMBER 2023

Come i Colori Definiscono i Brand Iconici

In the fashion world, color is not just a shade, it is a statement. From Chanel to Gucci, from Armani to Cucinelli, every fashion brand has defined its identity not only through designs and fabrics but also through the artful and often bold use of color.

Gucci has created an unmistakable imprint in the fashion world with its bold use of green and red, often juxtaposed in an iconic stripe.

More recently, Sabato De Sarno, for his first collection, chose Rosso Ancora, a dark red tending toward brown that is the brand’s new signature hue.

Gucci Rosso Ancora
Gucci, spring 2024 ready-to-wear

Armani greige embodies elegance, versatility and a certain sophisticated minimalism. This color, in its various shades, has become a symbol of contemporary fashion that stands for elegance and sophistication.

“I was looking for a shade that was warm but at the same time metropolitan, understated but not obvious. And greige is all that for me: understated, sophisticated and natural. I love natural colors, they give a deep sense of tranquility and serenity, and they are a base on which you can build anything” Giorgio Armani

Greige di Emporio Armani
Emporio Armani

Brunello Cucinelli is renowned for its use of natural shades, such as beiges, grays and browns. These colors reflect the brand’s philosophy based on naturalness, quality and respect for the environment. Cucinelli’s palette evokes a sense of understated elegance and sustainable luxury, perfectly in line with the brand’s vision for ethical and timeless fashion.

Brunello Cuccinelli AW23
Brunello Cuccinelli Fall/Winter 2023-24 / Courtesy of Brunello Cuccinelli
NEWSLETTER

Be the first to know about our events, exhibitions, and much more.

Subscribe

newsletter
🇮🇹 Giorgio Armani veste l’Italia alle Olimpiadi 2024! 

#EA7 @emporioarmani sarà, per il quarto anno consecutivo, Official
Outfitter dell’Italia Team ai Giochi Olimpici (26 luglio-11 agosto) e Paraolimpici di Parigi 2024 (28 agosto-8 settembre).

🇮🇹 La tuta da podio di quest’anno si distingue per il suo “blu Armani” e per la grande scritta in patch di raso “W Italia” sulla parte frontale della felpa. 

👕 La collezione include anche polo e t-shirt con l’inizio dell’inno nazionale stampato all’interno!

🥇Giorgio Armani ha creato, inoltre, un look ufficiale per la cerimonia di apertura dei Giochi Olimpici, che si svolgerà a Parigi oggi!
.
.
.
🇮🇹 Giorgio Armani dresses Italy at the 2024 Olympics! 

#EA7 @emporioarmani will be, for the fourth consecutive year, Official
Outfitter of Team Italia at the Olympic Games (July 26th-August 11th) and Paralympic Games in Paris 2024 (August 28th-September 8th).

🇮🇹 This year’s podium tracksuit stands out for its “Armani blue” and the large “W Italia” satin patch on the front of the sweatshirt. 

👕 The collection also includes polo shirts and t-shirts with the start of the national anthem printed inside!

🥇Giorgio Armani has also created an official look for the opening ceremony of the Olympic Games, which will take place in Paris today!

@italiateam 
@paris2024 
#paris2024
#emporioarmani 
#galleriacavour1959
🌿Sostenibilità, vocazione da sempre per @galleriacavour1959!

♻️ Un impegno costante e totale che si riflette anche nella scelta dei brand che ospitiamo.

➡️ Tra i brand che si distinguono sul fronte della sostenibilità ricordiamo:

✅ @brunellocucinelli_brand partecipa al progetto “Himalayan Regenerative Fashion Living Lab” della Sustainable Markets Initiative Fashion Task Force.

✅ @venini_official e @panerai supportano numerose iniziative di sostenibilità economica, ambientale e sociale. 

✅ @montblanc si impegna a ridurre le emissioni di carbonio.

✅ @barbour riduce l’uso di plastica e cartone nelle confezioni.

✅ @tods, @hoganbrand e @fay_brand implementano programmi di sostenibilità per i fornitori.

✅ @gucci è carbon neutral dal 2018.

✅ @poloralphlauren, con la strategia Live On, mira a garantire un ciclo di vita responsabile per i prodotti.

🌿 I brand che trovate in @galleriacavour1959 condividono la nostra sensibilità ecologica per l’ambiente. 
.
.
.
🌿Sustainability, always a vocation for @galleriacavour1959!

♻️ A constant and total commitment that is also reflected in the choice of brands we host.

➡️ Amongst all of the brands that are leading the way with sustainability, we highlight:

✅ @brunellocucinelli_brand participates in the “Himalayan Regenerative Fashion Living Lab” project of the Sustainable Markets Initiative Fashion Task Force.

✅ @venini_official and @panerai supports numerous economic, environmental and social sustainability initiatives. 

✅ @montblanc is committed to reducing carbon emissions.

✅ @barbour reduces the use of plastic and cardboard in packaging.

✅ @tods, @hoganbrand and @fay_brand implement sustainability programs for suppliers.

✅ @gucci has been carbon neutral since 2018.

✅ @poloralphlauren, with the Live On strategy, aims to guarantee a responsible life cycle for products.

🌿 The brands you find in @galleriacavour1959 share our ecological sensitivity for the environment.

🎥 Credits @hashtagitaly 
.
.
.
#galleriacavour1959 #bolognashopping #luxurylifestyle #luxurybrand #sustainability #sostenibilità #greenlife #luxurybrand
🌿 “Per me è chiara l’idea del lusso gentile, simbolo di bellezza e del vivere secondo natura”.

🩶 Brunello Cucinelli ha portato a Pitti Uomo 106 la sua collezione primavera/estate 2025, dedicata a un uomo “raffinato e sensibile, particolarmente elegante”.

➡️ Si intitola “Act of Instinct” e si ispira ai look iconici degli anni ’80, dalla famosa serie televisiva “Miami Vice” allo stile del “Grande Gatsby” di F. Scott Fitzgerald. 
.
.
.
🌿 “For me, the idea of ​​gentle luxury, a symbol of beauty and living according to nature, is clear.”

🩶 Brunello Cucinelli brought his spring/summer 2025 collection to Pitti Uomo 106, dedicated to a “refined and sensitive, particularly elegant” man.

➡️ It’s called “Act of Instinct” and is inspired by the iconic looks of the 80s, from the famous television series “Miami Vice” to the style of F. Scott Fitzgerald’s “Great Gatsby”.
.
.
.
#galleriacavour1959 #bolognashopping #luxurylifestyle #luxurybrand #brunellocucinelli
🎾 Finisce il Torneo di @wimbledon 2024, con la vittoria di Barbora Krejcikova nella finale femminile e di Carlos Alcaraz nella finale maschile!

🥲 Un arrivederci al nostro Jannik Sinner, global brand ambassador @gucci che per lui ha creato il borsone “JS” che porta il suo nome.

👩🏻 Un’edizione che rimarrà storica per il nostro paese: Jasmine Paolini è stata, infatti, la prima tennista italiana dell’era Open a qualificarsi per la finale del prestigioso torneo londinese. 

🎾 Alla prossima sfida!
.
.
.
🎾 The @wimbledon 2024 tournament has come to an end, with victories for Barbora Krejcikova in the women’s final and Carlos Alcaraz in the men’s final!

🥲 Goodbye to our Jannik Sinner, global brand ambassador for @gucci who created the “JS” bag for him that bears his name.

👩🏻 An edition that will remain historic for our country: Jasmine Paolini was, in fact, the first Italian tennis player from the Open era to qualify for the finals of the prestigious London tournament.

🎾 See you next time!
.
.
.
#galleriacavour1959 #wimbledon #tennislife #gucci #sinner #alcaraz #paolini #tennisplayer